Rosa
Rosa is a modern flower shop and café in London that combines specialty coffee and curated florals to create a calm, design-led escape in the city. The brand needs a cohesive identity that balances elegance and warmth, consistent visuals across print and digital platforms, and a welcoming voice that builds a community around creativity and everyday beauty.
Client
Rosa Cafe & Flower shop
Year
2024
The visual identity is soft, elegant, and organic, using delicate typography, a fresh yet muted colour palette, and hand-drawn illustrations to reflect the calm and welcoming atmosphere of the café and flower shop.
The final result feels cohesive and inviting across every touchpoint, from logo designs and signage to social media and in-store materials, creating a relaxing, modern space that appeals to millennials who appreciate plants, design, and thoughtful details.